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Smashbox To Exit UK and Ireland

The Estée Lauder Cos. brand cites "an accumulation of challenges."

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By: TOM BRANNA

Editor

Smashbox is exiting the UK and Ireland beauty markets. “An accumulation of challenges has sadly been more than our business can withstand and we’ve had to make the heart-breaking decision to no longer accept orders in the UK and Ireland beginning September 29, 2022. We’ve loved being a part of your creativity and expression and we’re forever grateful,” Smashbox posted on Twitter yesterday. Smashbox is owned by The Estée Lauder Cos.  According to an ELC spokesperson Smashbox’s UK sales have...

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